At Benefitz we not only produce a wide range of items for web and print projects, we can also assist with content. We develop great content for our own print and online publications, so we have experienced writers on our team, and at our finger tips, who are ready to do a great job with content for your particular requirements – be that online or print.
A degree in English Language and Linguistics from one of the UK’s top lingo ‘unis’, a post-graduate diploma in Journalism, UK newspaper senior reporting, corporate and charity sector roles on the other side of the media coin in the murky world of PR, and a magazine editorship leave her well placed to pen a pun or two and create some cracking content to make your business shine.
Positive, dynamic, and a breeze to with work, she’ll keep things super straightforward for you. She’s proud to keep the dying art of shorthand alive - yep, old school - but likes to be down with the kids and can craft a good online hook for the attention-span deficient. She can play it very straight - very pro - or add a touch of humour to have your audience in stitches, or at least entertained, and certainly engaged. “My pen is mightier than my sword,” says Heather. And she’s a Samurai.
With a background in Advertising and Magazines, Aidan has over 35 years of experience. Starting out in advertising with the New Zealand Herald, Aidan has also worked in advertising agencies and sports publishing before founding Benefitz in 1988.
Developing content and writing is his passion. As such he has written feature articles, commercial content and advertising copy for over 25 years. He’s not an educated word-smith like Heather, but skilled in writing commercial content that will hit the spot and get results.
In 2010 Aidan founded Channel Magazine, the lifestyle magazine for the North Shore of Auckland. This magazine has grown to be consistently over 130 pages, with over 23,000 copies produced monthly. Aidan is proud that Channel Mag highlights all the positive things happening in the community. The magazine also provides an ongoing outlet for his passion for writing and the community.
We also have many other contributors to our own magazine and publications that we can engage to help. Contact your Benefitz Account Manager or Heather or Aidan to assist with your copywriting and content.
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